Are You Building a Brand or Just Running Advertisements?
Written by Kevin John One of the biggest misconceptions in marketing is believing that branding and advertising are the same […]
Why Businesses Need a Marketing Consultant, Not Just a Digital Marketing Executive
Written by Kevin John In today’s digital world, businesses often assume that hiring a digital marketing executive is the first
How I Use Claude Design to Ship Website Mockups and Marketing Assets in Minutes, Not Days
If you run marketing for more than one client — or wear the founder, strategist, and designer hat all at
Using Hermes Agent to Keep a CRM Actually Filled In
Every CRM starts clean and dies slowly. A contact gets added from a form fill with just a name and
Meet Hermes: My Self-Hosted AI Agent (Running on a Raspberry Pi, Powered by My Laptop)
For a while now, I’ve been building out a homelab with a Raspberry Pi 5, a few Docker containers, Tailscale
AI Search Is Replacing SEO: Here’s What B2B SaaS Teams Should Do About It
For years, the B2B SaaS growth playbook was simple: rank for the keywords your buyers search, drive them to your
Why I Run Every Client’s Lead Generation From a Single Shared Tracker
When I run outreach for a client, I’m generating leads on their behalf across multiple channels at the same time.
If You Want to Grow in Marketing, Stop Being AI
AI can write your copy, optimise your bids, and schedule your posts. The one thing it cannot do — and
How I Set Up a Local WordPress Dev Workflow Using a Raspberry Pi and Docker
For a while, I was doing something I knew was a bad idea — editing my live WordPress blog directly